Joshua Vides is a graphic designer and visual artist based out of Southern California. Infatuated with streetwear and graffiti from an early age, Vides launched his first project titled CLSC in 2009 with $500. CLSC then became a globally distributed streetwear brand with over 400 retailers, and a brick-and-mortar storefront on Fairfax ave. in Los Angeles, CA.

Amidst achieving success at an early age, Vides decided to step away from his teenage dream of becoming a brand owner in 2017 to chase his lifelong dream of becoming an artist. In January of 2018, Joshua Vides debuted his latest concept titled Reality to Idea. Taking his initial approach to creating through pen and paper and applying to all objects surrounding him, Vides began to showcase his perspective on contemporary art through a black and white medium.